First, let’s take a look at what top performance in the restaurant industry looks like:
- Black Box Intelligence (formerly TDn2K) distinguishes top-performing companies as those in the top 25 percent of comp sales growth.
- In 2017, these brands in the top quartile reported an average comp sales growth of 2.4 percent, compared to the bottom quartile which reported an average comp sales growth of -6.9 percent.
- Top performers also reported 6.2 percent higher traffic growth and 2.3 percent higher guest check growth.
- Finally, restaurant brands in the top tier of sales performance received 6 percent lower management turnover and 11.3 percent lower hourly turnover than their segment benchmarks in 2017.
Guest Intelligence (formerly Guest Intelligence (formerly White Box Social Intelligence))™ presents the latest data on the biggest gaps in guest sentiment between the best-in-class restaurants and their segment median.
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Key Themes in Social Chatter: A Coronavirus Timeline Zach Stanford, Director, Insights at Black Box Intelligence Online guest feedback for restaurants has been dominated by COVID-19 chatter. Yet, the conversation has evolved over time as consumers have sought to...