INDUSTRY TRENDS: SALES AND TRAFFIC

Restaurant Industry Performance (ALL US): Comparable Sales vs. Traffic

Monthly Year-over-Year Growth Trends (Last 12 Months)

Restaurant Industry Performance (ALL US): Comparable Sales vs. Traffic
Month Comp. Sales (%) Comp. Traffic (%)
April 2025+1.1-1.5
May 2025+1.4-1.0
June 2025+2.0-0.9
July 2025+2.4+0.1
August 2025+2.3-0.2
September 2025+1.1-1.5
October 2025+0.7-2.0
November 20250.0-2.9
December 2025-1.0-3.3
January 2026+1.0-1.1
February 2026+1.6-2.0
March 2026+0.7-2.3
Key Insight: While Comparable Sales have remained largely positive over the 12-month period—peaking at +2.4% in July—this growth is masking a sustained decline in actual footfall. Comp. Traffic has remained negative for 11 of the last 12 months, hitting a low of -3.3% in December.