Restaurant Guest Experience Benchmarks

Compare Guest Sentiment. Understand Your Advantage.

Leverage restaurant-trained AI to track how your guest feedback stacks up against the competition — across star ratings, sentiment themes, and guest channels — so you can act with confidence.

Without: Restaurant Guest Experience Benchmarks

Is It YOU or the Market?

Star ratings, guest complaints, or praise lack meaning in isolation.

You need to know what’s normal – and where you truly stand.

Restaurant Sentiment Benchmarks gives you that context.

With: Restaurant Guest Experience Benchmarks

Get the Full Picture – Fast

Restaurant Sentiment Benchmarks brings powerful clarity to your performance.

Using restaurant-trained AI, it analyzes reviews and social media feedback from across the industry to show how your brand, regions, and individual units compare — by theme, by rating, by market.

Know where you’re leading, where you’re lagging, and exactly what’s driving guest sentiment for your competition.

Guest Sentiment Measurement for Restaurants

Understand Every Guest Experience with Restaurant-Trained AI

Guest Sentiment Benchmarking part of Reputation Hub transforms scattered feedback into clear, actionable insights with restaurant-trained AI.

It analyzes every comment from your surveys, reviews, and social media – then distills it into restaurant-specific themes, while providing all the big picture aggregated metrics you need.

Powerful Restaurant Guest Experience Benchmarks

What You Can Do

Compare Average Star Ratings
How you stack up against competitors by segment, region, or location.
Analyze Guest Sentiment by Theme
See whether topics like “value,” “speed,” or “cleanliness” are outperforming or lagging behind the market.
Drill Down to the Unit Level
Identify top- and bottom-performing locations relative to market and regional trends.
Surface Issues with AI
Elevate key sentiment themes via restaurant-trained intelligence.

Restaurant Performance Measurement

The Restaurant Performance Network

Our Guest Sentiment Benchmarks are a key component of our Restaurant Performance Network – which enables you to establish guest sentiment’s correlation to your people strategy and, ultimately, traffic and sales.

Benchmark Your Guest Experience

How it Works

Start by Selecting Brands You Want to Compare To.
See How You Compare – Overall and Specifically on Review Performance.
Deep Dive into Comparisons on Key Drivers of Restaurant Success.

Actionable Restaurant Guest Experience Benchmarks

Restaurant-Trained Analytics Surface Insight You Need

  • Deep dive into performance against key drivers identified by our model as pivotal to restaurant success.

  • Drill down to specific markets.

  • Analyze review performance in terms of volumes and Average Star Rating.

BBI Customer Perspective

“With over 1000 locations worldwide, we need to have a strong pulse on the brand experience. BBI’s solutions mean that the quality of service and value of our offerings are always aligned to the broader brand vision, regardless of region or franchise.”

Mike Woida, President International – CKE Restaurant Holdings, Inc.

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Guest Sentiment ROI Calculator

What is the Tangible Dollar Value of Average Star Rating?

Restaurant Guest Sentiment Measurement Platform

Explore Reputation Hub

Overview
Summary of entire Reputation Hub product.
Sentiment Measurement
Analyze every comment from your surveys, reviews, and social media.
Top Focus Points
Where to focus action for maximum impact.
A stylized icon of the letters "Ai" in purple inside a computer chip, with black circuit lines extending outward and a cloud shape in the background, representing cloud-based artificial intelligence.
Restaurant AI
AI Guest sentiment analytics that are resturant-trained.
Channel Integrations
Integrate direct with social media, review and email channels.

Guest Experience Management Platform for Restaurants

Reputation Hub is a Key Pillar of a Bigger, Holistic Guest Experience Platform

Integrations

Connect with tools you already use to collect more and better feedback.

Survey Studio

Menu-level post-order guest survey feedback in one minute.

A dashboard shows company reputation metrics, including average rating (4.0), NPS (40.2), best location (Dundee, 4.7), worst location (Zeus, 3.8), and a table with ratings and review counts by location.

Reputation Management

Engage direct with guests across all digital channels and orchestrate action across your system.

Performance Intelligence

Fueling the AI Restaurant Command Center With Unrivaled Guest Experience Insights

Guest Sentiment Benchmarks are even more powerful when paired with our Performance Intelligence platform.

By combining guest feedback with competitor sales and traffic data, you can:

  • Quantify the business impact of guest experience.

  • Identify experience drivers behind unit performance.

  • Prioritize high-ROI improvements.

Dashboard displaying performance metrics for "BBI Kitchen," including sales data, average rating, visitor counts, and graphical trends. The interface features tabs for insights, financials, and team data with graphs and tables.
Average Star Rating and Guest Sentiment Example

Talk to us today!

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